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ABOUT US

The History of Astro U.P.

After pounding nails for 20 years, Arnie Elliott had a dream. A dream of providing top quality building products at competitive prices. A dream of making a decent living for himself and his employees. A dream that became reality in the mid 1980’s when Arnie, along with his wife Candy purchased the old Rock School and converted it into what we now know as Astro UP.

There was a new place in Upper Michigan to go for quality siding, energy-efficient windows, entry doors, and building supplies and Arnie made sure to partner with only the best! However, it wasn’t only the quality products that set Astro UP apart, it was the people! With every sale, Arnie gained a new friend with his compassionate approach, closing the deal with a smile and a firm handshake.

Sadly, Arnie has passed on to the big walleye lake in the sky, but his dream lives on at Astro UP! Over 3 decades later, we are still a family business, locally owned and operated by Jennifer and Aaron. We still offer high quality products, friendly and knowledgeable service with a smile, and are just as passionate about your project as you are! Perhaps, that’s why contractors and homeowners still take the scenic drive to Astro U.P. in Rock. We are so honored to be carrying on Arnie’s legacy and we know he’d be proud!

OUR TEAM

Jennifer Elliott-Bagwell Co-Owner, CPA—Accounting/Sales Associate

When she’s not belting out “Watermelon Crawl” at Karaoke night, Jennifer can be found crunching numbers and helping customers achieve their dream homes. A Rock native, Jennifer joined the Astro U.P. team in 1989 and has fond memories working with her father. She enjoys the outdoors, camping, and spending time with her daughter Madison, son Austin and grandson Vaughn. Favorite Product: All of them, we only sell products we would use on our own homes. Favorite Siding Color: Smoky Ash Favorite Door Color: Cabana Brown

Aaron Robitaille Co-Owner/Sales Associate

Aaron joined the Astro U.P. team in 1995 and is a self proclaimed, “Jack of all trades, Master of none”. However, we think of him as our Alliance Window expert among many other things. He is originally from Rock and now lives a tad further north in Gwinn. When he’s not at work he can be found going on family adventures near and far, sampling all types of cuisine or just enjoying a long nap in his Lay-Z-Boy recliner. Don’t judge, he works hard and deserves to relax! Favorite Product: Likes them all! Favorite Siding Color: Too many combinations to narrow down. Favorite Door Color: Also too many combinations to narrow down.

Andy Opsahl Sales Associate

Andy has been helping customers rock their remodels since 2010. Originally from Iron Mountain, he currently lives in Gladstone with his wife and 2 kids. He enjoys hunting and fishing, listening to rock music, and believes pineapple does NOT belong on pizza! Favorite Product: Alliance Windows Favorite Siding Color: Misty Shadow Favorite Door Color: African Violet

Casey Goodman Sales Associate

Casey joined Astro U.P. in 2023 and his favorite part of the job is the conversations he has with co- workers and customers. He is a Gladstone native, and still resides there today with his wife and 4 kids. When he’s not at work “looking busy” and eating Sweet Chili Doritos with peanuts, he can be found outside, which is ironic since he is afraid of birds! He likes fishing, hunting, and camping and hopes to travel to Alaska to visit his brother someday. (Don’t tell him there’s lots of birds there). Favorite Product: Alliance Windows Favorite Siding Color: Rock Harbor Favorite Door Color: Orange

Steve Perry Delivery Driver

Steve started at Astro U.P. in 2023 and goes on a daily journey delivering products around Upper Michigan. He would love to take a trip to Yellowstone and the Badlands but that’s just a little out of our delivery area! Originally from Perry, he now resides in Rock with his wife Abby and dogs Boss and Pearl. Some of his favorite activities include hunting, fishing, bonfires on the deck, and watching Jim Carrey movies while snacking on Skittles Gummies. His most memorable moment at work involves a co-worker and a snake and he would love to tell you all about it! Favorite Product: Siding Favorite Siding Color: Midnight Blue Favorite Door Color: Medium Oak